Use this step by step explanation to craft a good employee performance feedback review for a seo copywriter. Find the right words with quality phrases.

An SEO Copywriter writes web content that is search engine optimized, and that helps to rank web pages higher in the search results. He/she uses keywords and keyphrases while writing authoritative and engaging web content and adheres to the SEO best practices.

Duties associated with this role include conducting research either through the internet or by interviewing clients, writing interesting and high-quality copy depending on the client's needs, constant communication with the client, inserting keywords and/or hyperlinks in the text, collaborating with project manager, copywriting editor and other team members, adhering to the deadlines, use the proper writing style and tone based on the needs of the client and writing catchy headlines.

Employee Performance Review Sample

Employee's Name: Title:
Review Period: __/__/__ to __/__/__ Employee SSN:
Work Location: Supervisor's Name:

Instructions

  1. Rating: Rate the employee against the core skills based on how well he/she demonstrates each skill. Give scores 1, 2, or 3 for each rating depending on the employee's performance.
  2. Comments: Use this area to give examples of employee's performance phrases. The phrases should describe how well an employee has performed on previously set goals based on the given core skill.
  3. Summary: Use this section to give a summary of the employee's strengths and areas for improvement or development. Recommend a step increase for an employee who has met the expectations and performance improvement plans for one who doesn't meet expectations.
  4. Human Resources Review: Human resources manager must examine and indicate whether he/she concurs with the evaluation and comments. If the manager agrees, then he/she must sign the evaluation form. If he/she doesn't concur, then he/she must provide reasons explaining why this is so.
  5. Signatures: Sign the evaluation form and give it to the employee to go through and answer the Self Evaluation Questions. Ask him/her to sign and date the evaluation form before giving it back to the human resources for filing.

Rating Meaning

The employee fails to perform the most important aspects of the job satisfactorily. Requires close guidance to carry out routine jobs. He/she needs significant improvement in all areas. Meetings should be held between the employee and the supervisor to discuss performance deficiencies.

1

Employee routinely meets and exceeds expectations in all areas of responsibility. Produces high-quality work that at times exceeds expectations. Consistently meets the most critical annual goals. Occasionally produces timely and accurate results.

2

The employee consistently and significantly exceeds the communicated expectations by producing exceptionally high-quality work. He/she demonstrates exceptional knowledge of his/her duties and is highly recognized by others as an authority in his/her area of work.

3

Supervisor's Feedback

Skill

Comments

Rating

WRITING SKILLS: Written Communication involves the interaction that makes use of the written word with precision and logic making it the very common form of business communication.

Knows how to play excellently with mini-stories in a way that captures the readers.

Avoids the usage of overly long sentences while developing content.

3

DELEGATION: Delegation is assigning responsibility or authority to another person a junior or subordinate to carry out specific activities while remaining accountable for the outcome.

Includes people in the delegation process where possible and empowers them to decide the tasks they want to be delegated to them and when

Chooses the right task to delegate, identifies the right employees to delegate to, and delegates it the right way

3

PLANNING AND SCHEDULING: Planning and Scheduling are the act of establishing a plan for a set of tasks that needs to be completed and including when they should be done.

Always helps others to develop and implement programs or urgent projects first

Sets a high standard or expecting that others are inclined to follow

3

CREATIVITY: Creativity is the skill of turning new and imaginative ideas into reality through the ability to perceive the world in new ways, find hidden patterns, make connections between unrelated phenomena and generate solutions.

Solves even the worst conflict in the workplace that no one dares to handle

Expert at taking creative ideas and changing them into workable solutions

2

ENTHUSIASM: Enthusiasm is an intense enjoyment or a lively interest in a certain thing with a zest and a strong belief that can be felt by those around you.

Is infectious. Easily transforms the workplace atmosphere into an exciting, vibrant and positive atmosphere

Performs random acts of kindness to the employees at work and the members of the community

3

CONCEPTUAL THINKING: Conceptual Thinking is the ability to recognize a situation or problem by identifying patterns or connections while addressing the underlying issues.

Redesigns various company's departments in order to meet long-term objectives

Anticipates, understands and acts upon the forces that will help improve one's working environment

2

PERSONAL DRIVE: Personal Drive is a combination of desire and energy in its simplest form directed at achieving a goal in whatever you have set your heart to accomplish.

Avoids situations that put one in trouble like gossiping about other employees or having an argument with a customer

Remains positive and optimistic even when everything is not working or when a project does not meet expectations and urges others to do the same

2

ORGANIZATIONAL SKILLS: Organizational Skills is the ability to make use of time, energy and resources available in the most efficient manner to achieve their goal.

Works on one task at a time and avoids multitasking as much as possible in order to improve own concentration

Works backward from the desired results to create milestones that provide one with a sense of priority and vision in the short and long term

2

ANALYTICAL SKILLS: Analytical Skills is the ability to collect and analyze information, solve problems and make decisions according to the policies and regulations of the business.

Thinks out of the box and always comes up with effective solutions to big problems

Demonstrates exceptional knowledge of numbers and figures and is able to interpret mathematical information

3

TECHNICAL SKILLS: Technical Skills are the abilities and knowledge mostly related to mechanical, IT, scientific and mathematical needed to perform specific tasks in the workplace.

Always ahead of others in keeping technical skills current and in learning new complex skills

Possesses an exceptional ability to learn new technologies quickly and apply them successfully

3

Self Evaluation

Self Evaluation Question

Employee Comments

WRITING SKILLS:

How well do you do your research before you set out do any form of writing?

How many languages can you comfortably use in your writing?

[employee comments]
DELEGATION:

Is there a time when you have made a terrible mistake due to poor delegation skills? What happened and how was it resolved?

What are some of the things you have done to improve your delegation skills?

[employee comments]
PLANNING AND SCHEDULING:

Are there any new goals or responsibilities that you have assumed since your last evaluation?

Are you well versed with the IT systems for planning and scheduling?

[employee comments]
CREATIVITY:

Have you exhausted all your creative skills and solutions that would be beneficial to the business?

Do you believe you have now the experience to make better decisions in situations where you've done wrong ones?

[employee comments]
ENTHUSIASM:

Can you describe a time when you were totally lost in your work in a good way and time just flew by?

Can you give examples of some of the improvements you have made at work without being asked?

[employee comments]
CONCEPTUAL THINKING:

Describe a time when you identified customer's needs on a particular project. What resources did you call on to help?

Describe a time when you needed to develop and use a complex procedure in order to complete a task. What obstacles did you encounter when handling the task?

[employee comments]
PERSONAL DRIVE:

What role has your supervisor, manager or colleagues played in improving your personal drive in the workplace?

How do you ensure that your personal drive level is high on a daily basis?

[employee comments]
ORGANIZATIONAL SKILLS:

Is there a time when your schedule was suddenly interrupted? What caused the interruption and how did you get your activities back on track?

Describe a time when you have missed an important commitment because you had not put it on schedule. What did you do?

[employee comments]
ANALYTICAL SKILLS:

Can you describe a task you did that tested your analytical abilities?

What efforts are you making to improve your knowledge to work with numbers and figures?

[employee comments]
TECHNICAL SKILLS:

Can you describe a time when you saved time by applying your technical skills to automate a process?

How often do you train others in your area of expertise and how often do you share your knowledge?

[employee comments]

Summary

Sections 1-4: To be completed by the supervisor

Section 5: To be completed by the employee

1. Exceeds Job Related Expectations

2. Areas to improve

3. Goals completed since last performance feedback

4. Goals for next period

5. Employee comments

Signatures

I acknowledge that I discussed this performance feedback with my supervisor. My signature does not mean that I agree or disagree with this appraisal.
Employee: Date:
Supervisor: Date:
Human Resources: Date:

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